5 Things To Look For In A Manager for Models
Choosing the right manager for your modeling career isn't something to take lightly. You'll need someone who brings real industry connections, responds to your messages quickly, and offers fair contract terms. A good manager should already work with models like you, but still have time to focus on your specific goals. Their plans for your future matter just as much as their past success.
Let's explore what qualities will help your career truly take off.
Key Takeaways
Look for managers with proven industry connections and a track record of placing models with reputable agencies.
Ensure good communication habits with clear expectations about response times and regular updates.
Review contract terms carefully, focusing on commission rates (typically 10-20%), exclusivity clauses, and termination policies.
Examine their current client portfolio to verify alignment with your career goals and style.
Ask about specific career development strategies and how they plan to advance your modeling career long-term.
Experience and Connections
When searching for the right manager to represent your modeling career, you'll need to look beyond flashy promises and dig into their actual industry experience.
Ask potential managers about their specific connections to model agencies and how long they've been in the business. A good manager should be able to share real success stories of models they've helped place with reputable agencies.
Don't be shy about requesting references from current clients. Their recruiting tips should include practical steps for building your portfolio, not just vague encouragement.
The best managers for a fashion model maintain strong relationships with casting directors and photographers who can help advance your career. These connections are what truly set valuable managers apart from those who just talk a big game.
Mother agents typically operate on a 10% commission basis, which is lower than the standard 20% charged by traditional modeling agencies.
2. Communication and Accessibility
The strongest industry connections won't matter much if you can't reach your manager when you need them. Before signing with any model manager, establish clear expectations about communication frequency and methods. Ask how quickly they typically respond to texts, calls, or emails, especially for time-sensitive opportunities.
A good manager balances recruiting new talent with supporting their existing models. During your interview, notice how attentive they're to your questions. Do they give thoughtful answers or seem distracted? This behavior often reflects their day-to-day accessibility.
Request to speak with current models about the agency's responsiveness. The best managers make themselves available for urgent matters while teaching you independence in handling routine situations. Remember, your success depends partly on having a manager you can actually reach when opportunities arise. Legitimate managers earn their income only through commission structures when you actually book jobs, so they're naturally motivated to be responsive and actively seek opportunities for you.
3. Contract Terms and Commission Structure
Before signing with any manager, you'll need to carefully examine the contract terms and commission structure. The standard commission for a model agency manager ranges from 10% to 20% of your earnings, but this can vary. Make sure you understand exactly what services this commission covers and if there are any hidden fees.
Check the contract length and notice periods required to terminate the relationship.
Understand if the manager has the ability to make decisions on your behalf.
Review any exclusivity clauses that might limit your work opportunities.
Remember that contracts can often be negotiated. Don't be afraid to ask questions about anything you don't understand. A good manager will be transparent about how they make money and how they'll help grow your modeling career.
4. Current Client Portfolio
Carefully studying a manager's current client roster provides crucial insights into their industry connections and specialty areas.
Look at who they represent and whether these models match your style and career goals. A manager's portfolio should include models at various career stages, showing they can nurture new talent while supporting established clients.
Ask yourself: Do they have clients working in markets you're targeting? Does their client list show diversity in look, age, and specialty? If a manager's clients all have a similar style, they might be too narrowly focused for your needs.
Request client success stories and check their social media to see how they promote their models.
Effective managers typically establish three-year management agreements as the industry standard when working with new models.
5. Career Development Strategies
When interviewing potential managers, you'll need to discuss their specific strategies for developing your modeling career.
Ask each candidate to explain their approach to building a successful future for their models. During the interview, focus on understanding how they'll help you grow in the fashion industry.
How will they transform you from a new face to an established model?
What specific steps do they take to help models land better jobs over time?
Which connections do they leverage to advance your career in different fashion markets?
A good manager won't just find you jobs—they'll have a clear roadmap for your growth.
Their answers will reveal if they're thinking long-term or just looking for quick bookings.
5 Things To Look For In A Manager For Models
When choosing a manager for models, trust your gut feeling. Look for someone with real industry know-how, great communication, and fair contract terms. Your manager should have clients like you and clear plans for your growth. Don't rush this decision—finding the right match takes time but pays off with a stronger, more successful modeling career.